
Onera
The Brief
Collaborated with Airbnb: Onera to curate captivating video and photo content centered around the themes of slow living, romantic ambiance, and the art of disconnecting from our phones to embrace the beauty of staying present.
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Pain Point 1:
Onera needed visually rich content that could capture the essence of their luxury glamping experience particularly the feeling of stillness, romance, and escape from digital noise.
Pain Point 2:
Their existing visuals didnβt fully convey the emotional or sensory value of the experience, making it harder to convert viewers into guests.Pain Point 3:
There was a need to differentiate from other Airbnb listings and highlight Oneraβs unique positioning around nature, presence, and modern romanticism alongside diversity. -
To bring Oneraβs vision to life and deepen their connection with potential guests, I:
βοΈ Curated video and photography content centered around slow living, romantic moments, and the intentional disconnect from technology
βοΈ Captured cinematic visuals that evoked emotion and highlighted the immersive, peaceful environment
βοΈ Produced storytelling-driven content formatted for social media and Airbnb promotion, tailored to resonate with mindful travelers and couples -
β¨ Increased engagement across platforms through high-performing visuals that told a cohesive story
β¨ Improved booking inquiries, with viewers expressing emotional connection and desire to experience the space
β¨ A content library that reinforced Oneraβs brand valuesβpresence, romance, and reconnection with natureβsetting them apart in a competitive market









